Mel Tata Photography
Based in historical western New Hampshire, Mel Tata Photography provides whimsical, artistic, nature-inspired wedding and couples’ photography. With investment package names such as the Cypress, Juniper, or Sequoia, there’s a package for any and all needs! Melanie’s style is organic and beautiful - perfect for the unique couple looking for photography that’s as special as they are.
When I first announced via Instagram that I was taking design commissions, Melanie messaged me almost instantly! She had been delving deeper into the branding process, and wanted a logo and brand package to help her get started. I was more than happy to oblige, and we were off!
First step - the mood board. Melanie happily filled one of these out for me on Pinterest, so that I could get a better feel for her style and brand. Needless to say, there was lots of greenery!
Next up, I put together some rough sketches for her. I like to sketch out several ideas based on my client’s style, narrow them down to three choices, and present. This part is very ‘hands-on’, which I love.
We decided to go with two iterations of these - one version would include the vertical Polaroid-shape emulating the Polaroid snapshots she gives to her clients, and the other version would be a type of monogram that she could use for other things (favicon, profile picture, etc).
Voila! Along with the logos and elements, I like to include both a bigger brand book and a mini brand guide like the one above for my clients - it’s something they can print and refer to at a glance for color codes and fonts, as well as remember key parts of their brand.
“Melody was simply a joy to work with. She not only used her talent to create me a beautiful branding package, but also communicated quickly and made the whole process fun. She answered all my questions, took my suggestions and still kept her creative voice within in the project. She exceeded my expectations, especially in the timely manner she put everything together. I feel honored to have a logo designed by her, and could not have gotten a better quality for price.”
Need a logo for your business? I would love to work with you. Get in touch!
